Hot Wheels Legends Tour brings custom vehicles to Windsor on July 16

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It’s been billed as “the world’s largest traveling car show,” and it’s meant to inspire the wonderment for automobiles you may have felt while playing with die-cast cars as a kid.

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The Hot Wheels Legends Tour is coming to Windsor this Saturday.

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“This event is expected to feature everything from American muscle and custom trucks, to coveted imported brands not offered in the United States, to limited-edition collectibles exclusive to the Hot Wheels Legends Tour,” organizers said in a statement. .

For the past five years, toy company Mattel has held international car shows under the Hot Wheels brand with a competitive edge: vehicles entered at the shows have a chance to be immortalized as Hot Wheels die-cast toys.

This Saturday marks the first time the tour will stop in Windsor.

“When expanding the tour schedule for 2022, we felt it was important to include a stop that would showcase the best of Windsor’s personalized motoring culture – especially as the town is known to be the automotive capital of Canada,” said Ted Wu, Global of Mattel. responsible for vehicle design.

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“We are excited to see which Canadian fan car will move on to global competition,” added Wu.

Representatives of the Hot Wheels design team and a panel of judges will be on hand to select the best submissions from the show’s hundreds.

Judging criteria include ‘authenticity’, ‘creativity’ and ‘garage spirit’.

The Windsor event follows the Hot Wheels Legends Tour stop earlier this month in Detroit, where a custom-built 1931 Dodge Rat Rod was chosen as the finalist.

The ultimate winner of the 2020 edition of the tour was a white 1970 Pontiac Firebird Trans Am from California, heavily customized by Sacramento resident Riley Stair in his parents’ side yard.

The meeting place this Saturday will be the parking lot of the Walmart Supercentre in the east (7100 Tecumseh Rd. East). Hours of operation are 8 a.m. to noon.

Participation is free. For more information and to register as a participant, visit

Mattel Inc. Hot Wheels toys are featured in this file image. Photo by Daniel Acker /Bloomberg
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